Don't give up on HSMWorks, make it great again and make a lot of money with it!
Instead of abandoning HSMWorks, Autodesk should bring the system up to date. That would be easy as they have already developed the technology in Fusion.
All SWX + HSMWorks customers would be on board and would be prepared to pay even more money.
Autodesk would remain credible and would not go down in history as the gravedigger of HSMWorks.
Perhaps Autodesk has not yet understood why Autodesk/HSMWorks is the best CAM for Solidworks?
- It is the best integrated, no import export.
- It has a modern and simple operation.
- It looks simple and therefore many believe it is not powerful, but it can keep up with other CAM systems, especially when the improvements of Fusion are included.
Fusion and Solidworks appeal to different buyers and are not in competition.
Autodesk can keep its foot in the door of the competitor with HSMWorks.
Solidworks CAM is far inferior to HSMWorks. Autodesk should establish HSMWorks as the standard for Solidworks.
Perhaps internal forces have rendered HSMWorks worthless. This is total rubbish and abandoning HSMWorks is just stupid.
There are 8 million Solidworks seats in the world. If Autodesk equips 1% of them with HSMWorks and charges EUR 2,500.00 per year, that's a turnover of EUR 200,000,000.
Don't be stupid and throw that revenue away.
Autodesk Marketing has successfully not promoted HSMWorks.
Correct that and make HSMWorks, a Autodesk product great again.
It is better for you. It is better for us and it is better for your shareholders.
If decision-makers get in the way, fire them and hire managers who have more vision and the courage to get things done.
