I know exactly what you mean unfortunetly this is not a two or three line explanation.
Yes, you need to create a Title Block Family with some Text, some Labels and some linework. Labels are the ones with the magic. They read your project specific information like Client, Project Name, Drawing Scale and lots more. It's not difficult.
The process is completely explained in a video tutorial (lesson 11) at the following location. The only thing is you will have to pay a nominal $20 for the subscription but then you will get all 28 lessons. Sounds like you are learning so this may be benificial.
Check out > http://www.dgcad.com/Revit8.htm
The first 8 lessons are free for download.
REVIT ROCKS ! > http://revitrocks.blogspot.com/