Thanks Guys. That was the issue. I also used the free parabolic vertical (PVI-based) curve and it did exactly what I was looking for. That is frustrating that they buried this curve option in the last place a normal person would look... Or maybe I am not normal... Thanks none the less.
Thanks Matt. I have been experimenting a little with the various profile curve tools today and you were bang on when saying my issue was using using the fixed curve vs. the free/floating curve..